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Privacy Policy
DesiRath (Bikaner, Rajasthan) collects only what it needs to pack and deliver your order. This policy explains what we store, why, and how to have it removed — in line with India's Digital Personal Data Protection Act, 2023.
Last Updated: December 2024
Information We Collect
Personal Information
- Name and contact information
- Email address and phone number
- Shipping and billing addresses
- Payment information
Usage Information
- Website usage and analytics
- Device and browser information
- IP address and location data
- Preferences and interests
How We Use Your Information
Order Processing
Process and fulfill your orders, send order confirmations, and provide customer support.
Communication
Send important updates, promotional offers, and respond to your inquiries.
Analytics
Improve our website, products, and services based on usage patterns and feedback.
Security
Protect against fraud, unauthorized access, and ensure the security of our services.
Information Sharing
We do not sell, trade, or rent your personal information to third parties. We may share your information only in the following circumstances:
Service Providers
With partners who move your order: the payment gateway that processes UPI/card payments and the courier (Delhivery, Blue Dart) that needs your name, address and phone number to deliver.
Legal Requirements
When required by law or to protect our rights and safety.
Business Transfers
In connection with a merger, acquisition, or sale of assets.
With Your Consent
When you explicitly authorize us to share your information.
Data Security
Encryption
All sensitive data is encrypted using industry-standard protocols
Access Control
Strict access controls limit who can view your personal information
Regular Monitoring
Continuous monitoring and security updates protect your data
Your Rights
Access Your Data
Request a copy of the personal information we hold about you.
Update Information
Correct or update your personal information in your account.
Delete Data
Request deletion of your personal information from our systems.
Opt-Out
Unsubscribe from marketing communications at any time.
Questions About Privacy?
Questions, or want your account and order history deleted? Write to us from the Contact page — we reply within two working days.